Designing Eye-catching Identification Plates for Your Products

Identification Plates and TagsOne of the things you need to consider when you are designing your identification plates and tags for your products is whether or not these will capture the eye of your intended market. This is one reason why designing great looking branding plates and tags for your products is necessary. For your products to sell, these need to attract the people you are selling to, and one of the things that they look at is your identifying tag.

When you design your branding tags or plates for your products, you need to think about what captures the eye of your market. Are your tag or brand colors appealing to the demographic you are targeting? Is your logo or brand name memorable and attention getting? Is the shape of your label or tag compatible with the kinds of products you have?

To ensure that your tags are indeed compatible with the image you are trying to project, you should do a study on what colors your target demographic likes. You should also look into color science and see which colors best suit the kind of products you have in terms of tagging and labeling. You may not be aware of this but certain colors do make people want to do things, and numerous huge companies have used such knowledge to their advantage.

For instance, if your products have something to do with food, you should use the colors red and yellow. Yellow is a color that is considered happy, so associating food with yellow means you will be happy with the food. Red is a color that is associated with life, so red may indicate that food is important to life.

You should also make sure that your colors state what kind of a company and what products you are selling. For example, the color orange is said to be a cheerful color, so products that have a tag that is in this color will indicate that they are fun. The color grey denotes stability and balance, hence the reason why a lot of brands that want to come off as stable and balanced use this color for their logos and tags.

Aside from colors and the combinations you use, you should also take note of the fonts that you use for your tags and brands. Identification plates that have whimsical fonts often come off as playful, like the ones you see marking toys and stuff that kids use. Those that have serious fonts like Times Roman, often denote trustworthiness and seriousness, like items such as computers, briefcases, and the like.

To find out more about the different kinds of identification plates you should use for your products, and what designs you should use for these, careful research should be done before any plates are manufactured. If you need our help regarding your metal nameplates, do not hesitate to contact us and we will gladly assist you with your nameplate and tagging needs.

Share on Facebook